Writing non-fiction to showcase your expertise and build your credibility.
Okay, so you want to write a non-ficton book and you know you need to do some research first, but how do you go about it? First of all look at what genre you are going to write in You may already know which genre you want to write in, but it is worth having […]Continue Reading... No Comments.
How would you describe your book idea in 50 words? Think of this as an elevator pitch that you use at networking meetings or with anyone you want to share your idea with. What will be on the back cover that will entice customers to buy it? Take my idea for a non-fiction book which […]Continue Reading... No Comments.
Many businesses fail in the first few years, and one of the main reasons that this is a lack of credibility. Not only do you have to build awareness of your brand but you have to convince potential customers that you have the skills and expertise to produce the products or service you are offering. […]Continue Reading... No Comments.
If you are completely new to writing anything more than a tweet you need to get some practice in and develop your own style. The easiest style for the reader is a conversational style where you were talking to the reader in an open and honest way. In my opinion this is the best way […]Continue Reading... 2 Comments.
The big idea I’m assuming you have some idea of what you want to write. You want to share your knowledge and experience in a particular field, which will help a certain group of readers. So, for example, you’re a business coach, and you have successfully coached many entrepreneurs to have more successful businesses. Now, […]Continue Reading... 1 Comment.